Enjoy the latest article I have written for you in the brilliant May/June issue of Wedding Trader Bridal magazine. Emphasis firmly on your boutique layout, some fascinating facts and figs, and tips and hints about how your customers choose to buy. I loved writing it and really hope you find it interesting too! Link [...]
Enjoy the latest article I have written for you in the brilliant May/June issue of Attire Bridal magazine. Link here: https://www.attirebridal.com/image_upload/flippingbook/AB71/index.htm Pages 96 + 97. Emphasis firmly on your hard working staff and the huge value of investing in them! Helena
Enjoy the latest article I have written for you in the fabulous March/April issue of Attire Bridal magazine. Link here: https://www.attirebridal.com/image_upload/flippingbook/AB70/index.htm A must read as we march on into the Spring with the focus firmly on having a good clear out! Find it on pages 80 and 81. Helena
Hello and welcome to my blog post about - yes, the in's and out's of Employment Law, HR, Health and safety regulations and all manner of important, sometimes overlooked behind the scenes aspects of running a small and perfectly formed business. I recently caught up with Antony Bates from Peninsula services. https://www.peninsulagrouplimited.com/ I started [...]
Exclusive news! Twilight Designs move back into the halls at BBEH this September. You can visit them on stand C77 I recently caught up with Graham and Alice of Twilight Designs and asked them about their change of venue. “Twilight Designs first began to exhibit at the Harrogate Bridal Show in 2009. In 2016 [...]
I am extremely proud to announce 2018 marks my 15th year as the very first Bridal Industry Sales Trainer. It's very important in life to do what you love isn't it, and have a good work/life balance. In that I am blessed. I also feel very appreciative and lucky to play a small part [...]
Let's set the scene: A box of wedding dresses arrives and they need to be out on your rails as soon as possible. Over to the most incredible steaming and pressing equipment I've ever seen. No more waiting for damp dresses to dry before being hung on your shop floor. Dry steam is the [...]
December 20th 2017 As we near the end of the year and look forward to 2018, I'd like to share some exciting news with you. I've been invited to attend the fantastic Bridal Roadshows taking place all over the UK and Ireland next year. https://www.facebook.com/thebridalroadshow/photos/a.247256162117929.1073741829.236150323228513/868777566632449/?type=3&theater Dates and locations can be found at their [...]
December 7th 2017. By all accounts it's been a tough year has 2017. As we happily wave it goodbye and kick it into the long grass, we have amongst other things, a Royal wedding to now look forward to in May, so let's think about how you can get the most out of your [...]
Tuesday 3rd October 2017: Let's talk pants - and bras. How many times have you seen a bride in tired, grey underwear, specifically a bra, which doesn't fit? Saggy and baggy, it does nothing to enhance her figure. Fitting wedding gowns on a bride without the correct underwear can leave them feeling sad and [...]