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The Helena Cotter Training Academy – Bridal.

Est. 2003.

Empower, Innovate, Inspire.

Discover the secrets of how to survive and thrive in the competitive world of Bridal Retail, with a live, in house training experience delivered right to the heart of your business.

I liken my services to a train journey. You can take the scenic train or the commuter train. Both will arrive at their destination. One will get you there in style, comfort and ease, the other will just get you there.

So, if you want to be the best, come to the best. 

Helena

Courses

I’ve designed a range of Bridal Sales Training Courses which will guarantee success in taking your business to another level.

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Coaching Services

Created with you in mind, my follow on Bridal Sales Training Programmes will ensure you maintain the top spot in this fast moving Industry.

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Testimonials

"Thank you for the superb sales training. We were new to the bridal industry and struggling to make sales.

Your training gave us the confidence in selling our beautiful dresses. You highlighted what we needed to be done in order to change appointments into sales.

Your easy approach and non-judgmental way put all of us at ease. Since the training, we have increased our sales hugely and we look forward to having our refresher course in the near future."

"Investing in Sales Training with Helena is by far the best investment we have made.

We recoup the cost of the Course just by having Helena there on the first day of Training when she is observing and guiding the sales process."

"We’ve worked with Helena for many years; she’s fabulous! She has a thorough understanding of our industry, of bridal customers and what our retail team are up against on the shop floor.

Her NLP knowledge and bridal sales experience is second to none, she’s straight talking and really knows her sales stuff which I love."

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