helena

Launching today! After months of research, many real boutique observations, and lots of industry conversations, I’ve created a training programme designed specifically for today’s modern bride mindset and how bridal retailers like you can confidently work with it, not against it. To celebrate today's release, I’m inviting a limited number of boutique owners and [...]

How AI can help bridal retailers thrive in the modern wedding industry, without compromising or losing that all important human touch. Let’s be honest, we are probably mostly in agreement, for many of us in the wonderful world of bridal, the words artificial intelligence can feel overwhelming, unnecessary, or frankly a bit frightening. I [...]