After months of research, many real boutique observations, and lots of industry conversations, I’ve created a comprehensive training programme designed specifically to help guide you through the landscape of how today’s brides use social media as part of their dress buying journey.

A course which bridal retailers like you can use to help you easily navigate issues to be found on the shop floor today.

✅ Understand what drives today’s brides, emotionally, socially, and psychologically.

✅ Learn how to adapt your language, tone, & service style for the social media generation.

✅ Feel confident dealing with TikTok, Pinterest & other social media influenced brides who themselves are often overwhelmed by external opinions and options.

✅ Strengthen the in store experience so that it cuts through the noise & makes buying and selling easy again.

✅ Leave with practical steps, phrases, & actions you can use immediately with your next bride.

✅ Learn how to better understand & use social media to your advantage in terms of running your business.

Digital Edition workbook to purchase & download = £299.

Printed & bound workbooks for each member of staff sent directly to your premises + gift = £345.

If you’d like details or would like to be considered for one of the founding spaces, message me privately via the contacts page, click the link:

Contact – Helena Cotter

I look forward to hearing from you soon!

Helena